About NOVATECH
NOVATECH is a K–12 education company focused on designing coherent, future-ready learning systems that move beyond isolated programs to fully aligned student experiences.
Our work is grounded in a simple belief: progression matters. Students need more than scattered electives or disconnected enrichment opportunities. They need intentional pathways that build knowledge, skills, confidence, and purpose over time.
NOVATECH brings together curriculum, pathway development, project-based learning, assessment, implementation tools, and strategic partnerships into one integrated model. This allows districts and schools to move from fragmentation to focus, helping students graduate with a clear next step toward college, career, and life.

What Makes NOVATECH Different
It's Simple
NOVATECH is not simply a curriculum provider. We design complete educational systems that help schools implement innovation with structure and quality.
We combine:
- Real-world K–12 theme-based program design experience
- Turnkey curriculum and career pathway architecture
- Authentic learning and assessment design
- Learning space visualization and design
- Implementation support for schools and districts
- Program visibility and enrollment strategy
- Higher education, industry, and professional learning partnerships
- AI-enabled tools and digital program access

Our Belief
We believe every student deserves access to meaningful, future-ready learning experiences—and every school deserves the tools to make that possible without starting from scratch.
Our Mission
NOVATECH exists to design and deliver high-quality, turnkey K–12 programs that transform ideas into implementation. We equip schools and systems with the structure, curriculum, and support needed to build coherent, innovative pathways that lead to real outcomes for students.
Our Vision
We envision a future where every school system can offer rigorous, relevant, and engaging programs—where innovation is not dependent on time or capacity, but is accessible, scalable, and sustainable for all.
experience matters
Meet our Co-Founders
NOVATECH is led by experienced education, strategy, curriculum, and implementation leaders with deep knowledge of how schools work and what it takes to move innovative programs from concept to scale.

Dr. Evonne S. Alvarez
Chief Education Officer
Evonne S. Alvarez is Chief Education Officer of NOVATECH, where she leads the development of scalable K–12 program solutions designed to meet the demands of a rapidly evolving learning landscape.
A veteran education executive with more than 25 years of experience, Dr. Alvarez has served as a teacher, principal, district administrator, and superintendent across Florida, Rhode Island, and Massachusetts. She has led large urban systems, managed complex portfolios, and driven measurable gains in student achievement, access, and opportunity.
At NOVATECH, Dr. Alvarez integrates decades of program design expertise with the power of technology and AI to build a digital repository of turnkey pathways aligned to college, career, and industry outcomes. She specializes in designing high-impact 9–12 programs that engage students while responding to workforce demands, enabling schools and districts to move quickly from vision to implementation.
Her work is defined by clarity, coherence, and results, delivering innovative programs that are not only designed well, but built to succeed at scale.
Dr. Alvarez holds a Doctor of Education in Educational Policy, Planning, and Leadership from the College of William & Mary, a Master of Science in Educational Leadership from Nova Southeastern University, and a Bachelor of Arts in Behavioral and Social Sciences from the University of Maryland.

Marcus Ortega
Chief Brand & Partnerships Officer
Marcus Ortega serves as Chief Officer, Brand & Partnerships for NOVATECH and brings over 20 years of leadership across K–12 education, higher education, strategic communications, creative operations, and program development, Marcus brings a rare blend of educational insight, brand strategy, and executional discipline. His work centers on helping institutions clarify their vision, align stakeholders, and translate complex ideas into compelling strategies, partnerships, and experiences that improve student access, engagement, and long-term opportunity.
Before founding NOVATECH, Marcus held senior leadership roles with Miami-Dade County Public Schools and Miami Dade College, where he supported major enrollment, recruitment, student success, and program growth initiatives. He helped expand school choice programs, promote hundreds of specialized academic offerings, support nationally recognized magnet programs, and contribute to measurable gains in college enrollment and student persistence.
At NOVATECH, Marcus leads brand positioning, strategic partnerships, communications, and market-facing initiatives that connect school systems, community partners, and future-focused learning models into clear, scalable solutions for students and schools.
Marcus holds a Master of Fine Arts in Computer Art and Communications from Ringling College of Art and Design and a Bachelor of Fine Arts in Graphic and Interactive Communications from Savannah College of Art and Design.

Dr. Marta M. de Tuya
Chief Academic & Product Officer
Marta M. de Tuya is Chief Academic & Product Officer of NOVATECH, where she architects the instructional frameworks and curriculum systems powering the company’s comprehensive curricular pathways model. A high-performing leader with over 30 years in public education, she has served as a K–12 teacher, department chair, and district magnet coordinator. Her career is dedicated to ensuring innovative programs are designed for absolute fidelity and accessibility for all students.
At NOVATECH, Dr. de Tuya leads the design and development of academic products and ArcPoint Pathways, ensuring curriculum architecture is rigorous, compliant, and ready for scale. She specializes in turnkey innovation, translating complex strategies into high-quality experiences that incorporate Gold Standard Project-Based Learning (PBL) and inclusive, co-curricular frameworks that drive measurable student achievement. A seasoned architect of program design and funding sourcing, she has secured and managed over $50 million in grants to fuel large-scale educational transformations. Her focus is on building scalable, replicable NOVATECH pathways that empower schools to transform traditional learning into high-impact centers of excellence.
Marta holds a PhD in Teaching and Learning: Curriculum, Cultural, and Social Studies from Florida International University, an MS in Teaching and Learning from the University of Miami, and a BS in Elementary Education with a minor in teaching students with disabilities from Nova Southeastern University.


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